Resources
Resources
Guides, tutorials, and insights for content-driven growth.
Getting Started with Thea AI
Set up your brand profile, add your first content pillar, and generate your first concept — in under 5 minutes.
AEO: The Complete Guide to Answer Engine Optimization
How to write content that gets cited by ChatGPT, Perplexity, and Google AI Overviews — and why it matters more than SEO right now.
How to Build a Content Pillar Strategy
A step-by-step guide to defining the 3–5 content pillars that will drive consistent, purposeful output for your brand.
One Concept, 8 Formats: The Thea Workflow
How to take a single content idea and turn it into a carousel, reel, post, newsletter, blog article, and more — without starting from scratch each time.
Why Indian SMEs Need a Content OS
How three Indian direct-to-consumer brands reduced their content production time by 70% while doubling monthly output.
Product Update: Ad Copy Engine + URL Repurposer
Two new capabilities now live — generate social ad copy from any concept, and repurpose any URL into platform-ready content.
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